Sweden Car Sales By Brand : 2000-04

The Saab 9-5 enjoying the sea air

After the surge in car sales in the late 90's, things settled down as the 21st century arrived. Volvo held its sales well and Saab came back to take 2nd spot back from VW. US brands (coloured purple) had a poor run at this time with GM's Opel especially doing it tough. European marques (pale blue) were very strong while Asian makes were not doing quite as well.

Brands that increased their sales really improved their market share in the process. BMW went form 2.1% share in 1999 to 3.3% in 2004. Toyota went from 5.4% to 7.3% in the same period. Further down Kia jumped from 0.4% to 0.8%.

Brand	2000	2001	2002	2003	2004
Volvo	54,883	48,738	50,191	49,647	53,197
Saab	27,103	24,652	26,052	27,044	25,085
VW	30,532	24,000	23,752	22,700	21,042
Toyota	16,995	15,282	14,906	18,384	19,247
Peugeot	9,844	11,144	14,959	17,381	18,521
Ford	18,078	17,784	17,710	16,598	15,868
Renault	18,800	14,797	17,628	14,523	14,100
Audi	12,293	10,082	10,404	10,894	11,187
Hyundai	6,506	6,916	7,696	7,998	9,560
Citroën	2,771	5,305	7,567	10,464	9,421
Opel	15,191	12,730	9,739	10,037	9,338
BMW	6,972	7,754	7,616	7,202	8,834
Škoda	14,650	8,173	8,466	8,553	8,737
Mercedes	7,140	6,517	6,338	6,215	6,181
Nissan	7,419	5,496	5,478	5,656	5,215
Mitsubishi	9,094	5,613	5,511	5,649	4,560
Honda	2,669	1,939	2,487	2,662	3,121
Mazda	4,674	3,034	3,156	3,727	2,805
Suzuki	3,648	1,640	1,487	2,350	2,744
Chrysler	2,758	2,960	2,241	1,702	2,431
Kia	1,323	771	878	1,441	2,118
Subaru	1,582	775	831	1,040	2,090
Daewoo	849	60		880	2,054
Seat	6,625	3,576	2,450	1,892	1,519
Fiat	2,534	2,404	1,827	1,136	934
GM US	1,699	1,531	2,047	1,949	800
MG Rover	1,140	191	326	821	564
MINI		147	456	488	497
Lexus	455	450	407	485	490
Jaguar	329	362	292	348	416
smart	121	143	251	334	386
Land Rover	770	604	668	422	367
Alfa Romeo	790	717	524	248	336
Porsche	114	172	141	229	312
Others	178	122	107	107	135
Total	290,529	246,581	254,589	261,206	264,212

Data source: ABStatistik.

All other articles in the series: 1950-54, 1955-59, 1960-64, 1965-69, 1970-74,
1975-79, 1980-84, 1985-89, 1990-94, 1995-99, 2005-09, and 2010-14.

The 2nd generation Volvo S40 came out in 2004 (photo Volvo)