The third consecutive sales increase and a healthy 9.3% at that. It was still some way short of the best of years last decade. VW took its tally of firsts to six in a row but Toyota did close the gap. Opel had a 30.4% increase, with the Astra model going from 1,289 to 3,608 units sold. Ford's 11.4% gain was helped by the Focus, with registrations up 38% to 3,318.
The prize for the year goes to Jaguar, with sales up 152%. This was due to the XE model that accounted for over 60% of all the marque's sales. The Finns are keen a good car to drive and the XE is class leading.
In the chart below, pale yellow represents a reduction in registrations, pale blue is increase but lost market share. Green is for those exceeding the market growth and finally the salmon colour for those with over 100% increase.
| 12 | 13 | 14 | 15 | 16 | Brand | 2016 | % | +/- | |
| 1 | 1 | 1 | 1 | 1 | VW | 13,197 | 11.2% | 3% | |
| 2 | 2 | 2 | 2 | 2 | Toyota | 12,736 | 10.8% | 6% | |
| 3 | 3 | 3 | 3 | 3 | Škoda | 10,804 | 9.2% | 9% | |
| 4 | 4 | 5 | 4 | 4 | Ford | 9,514 | 8.1% | 11% | |
| 5 | 5 | 4 | 5 | 5 | Volvo | 7,347 | 6.2% | -1% | |
| 6 | 7 | 6 | 6 | 6 | Nissan | 7,297 | 6.2% | 1% | |
| 7 | 6 | 8 | 7 | 7 | Kia | 7,168 | 6.1% | 10% | |
| 12 | 11 | 11 | 8 | 8 | Opel | 7,045 | 6.0% | 30% | |
| 8 | 8 | 7 | 9 | 9 | Audi | 6,076 | 5.2% | 13% | |
| 9 | 9 | 9 | 10 | 10 | Mercedes | 5,802 | 4.9% | 14% | |
| 11 | 10 | 10 | 11 | 11 | BMW | 4,834 | 4.1% | 0% | |
| 19 | 19 | 17 | 12 | 12 | Renault | 4,209 | 3.6% | 49% | |
| 14 | 13 | 12 | 15 | 13 | Honda | 3,739 | 3.2% | 48% | |
| 10 | 12 | 14 | 14 | 14 | Hyundai | 2,823 | 2.4% | 6% | |
| 13 | 14 | 13 | 13 | 15 | Peugeot | 2,468 | 2.1% | -10% | |
| 16 | 17 | 16 | 18 | 16 | Seat | 2,332 | 2.0% | 36% | |
| 17 | 16 | 18 | 19 | 17 | Mazda | 1,965 | 1.7% | 21% | |
| 15 | 15 | 15 | 16 | 18 | Citroën | 1,742 | 1.5% | -9% | |
| 24 | 23 | 20 | 20 | 19 | Dacia | 1,481 | 1.3% | 12% | |
| 18 | 21 | 19 | 17 | 20 | Mitsubishi | 1,254 | 1.1% | -28% | |
| 21 | 20 | 21 | 21 | 21 | Subaru | 1,069 | 0.9% | -10% | |
| 22 | 24 | 22 | 22 | 22 | Suzuki | 1,061 | 0.9% | 58% | |
| 31 | 30 | 32 | 29 | 23 | Jaguar | 290 | 0.2% | 152% | |
| 26 | 28 | 24 | 24 | 24 | Land Rover | 283 | 0.2% | 30% | |
| 30 | 27 | 25 | 25 | 25 | Lexus | 230 | 0.2% | 8% | |
| 23 | 22 | 27 | 23 | 26 | Fiat | 221 | 0.2% | 1% | |
| 28 | 26 | 26 | 26 | 27 | MINI | 175 | 0.1% | -7% | |
| 33 | 32 | 29 | 27 | 28 | Porsche | 131 | 0.1% | -22% | |
| - | - | 37 | 31 | 29 | Ssangyong | 123 | 0.1% | 34% | |
| - | 34 | 30 | 28 | 30 | Tesla | 121 | 0.1% | -17% | |
| 27 | 29 | 33 | 34 | 31 | Alfa Romeo | 92 | 0.1% | 96% | |
| 29 | 31 | 31 | 30 | 32 | Chrysler | 85 | 0.1% | -11% | |
| 25 | 25 | 28 | 32 | 33 | DS | 56 | -25% | ||
| 32 | 33 | 34 | 33 | 34 | smart | 27 | -45% | ||
| 36 | 34 | 36 | 35 | 35 | Nilsson | 3 | -25% | ||
| 34 | - | - | 37 | 36 | Saab | 1 | 0% | ||
| Other | 20 | ||||||||
| Total | 117,821 | 9% |
Picture source: Netcarshow.
Data source: Autolan Tiedotuskeskus.
Text source: RayCee.
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