The Punto came out in 1993 and was an unqualified success |
The record Italian production figure of 1989 soon became a distant memory. Fiat slipped downward and merging Auto Bianchi into Lancia's meant less production overall. Innocenti ended altogether! Poland was the benefactor in Europe, with it's Fiat production volume nearly doubling during the decade and the number of models made there grew.
Looking at Fiat, the Punto was a successful replacement for the Uno during this period. However, the Bravo/Brava didn't do nearly as well as the Tipo model that they had replaced. The Panda was in a steady decline and the Marea wasn't quite as popular as the Tempra.
Lancia was only replacing models well beyond their use by date, which was hurting production. When newer ones did arrive, they didn't do so well. Alfa Romeo was more successful, with new models arriving in a timely fashion.
In summary, production was not holding up too well and the question to be asked was is this a hiccup or continuing trend?
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Data source: ANFIA.
The 156 came in 1997 and was a winner for the clover leaf brand |
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