Italian Car Production (Brand) : 2000-09

The situation of Italian car manufacturing took a sharp turn downward. More Fiat cars were made in Poland than in the home market while Brazil was the largest maker of Fiat cars. The only Fiat model of any substantial volume made in Italy was the Punto and that was dropping as the decade progressed.

Lancia Musa

Lancia was soldiering on with the Ypsilon but it wasn't as popular as it used to be. The new Musa and Delta models that came out in 2004 and 2008 respectively were not doing well either.

Alfa Romeo MiTo

The range of Alfa Romeo models was no longer being replaced and they were petering out as they aged. The MiTo came in 2008 and that one modestly selling car represented over 60% of the brand's sales by 2009.

Specialist car makers Pininfarina and Bertone were about finished as the models they made for others such as cabriolets were not as popular as before. On the bright side Ferrari and Maserati were improving their production but numerically had little impact.

It may seem like the end of Italian car making - at least at the volume manufacturing - was about to end. However, there is more to it, as the next chapter of this story is revealed in the following article.

Yr	Fiat	Alfa	Lancia	Ferr-	Mas-	Lam-	Pinin-	Ber-	De To-	Total
		Romeo		ari	erati	borg	farina	tone	maso
00	979,804	206,836	168,083	4,022	2,039	287	35,348	25,861	4	1,422,284
01	850,293	213,638	132,960	4,315	1,852	259	35,440	33,009	14	1,271,780
02	765,703	187,437	105,297	4,269	3,485	442	23,871	35,252	13	1,125,769
03	674,677	182,469	98,797	4,500	2,937	1,304	39,664	22,095	11	1,026,454
04	514,553	162,116	110,565	4,954	5,151	1,680	21,160	13,395	4	833,578
05	458,237	132,441	109,768	5,361	5,694	1,410	6,490	6,127		725,528
06	591,122	157,775	118,116	5,875	5,788	2,097	9,739	1,990		892,502
07	608,801	151,811	113,626	6,561	7,669	2,563	19,829	-		910,860
08	406,394	109,859	109,230	6,722	9,292	2,422	15,302	-		659,221
09	429,684	104,223	111,800	6,213	4,041	1,253	3,886	-		661,100
Av	627,927	160,861	117,824	5,279	4,795	1,372	42,146	68,865	5	952,908

Data source: ANFIA.