Yorkshire & Humberside England Car Sales By Brand : 2015

This is the 6th most populous of all the nine regions in England, with just under 5.3 million. or 10.0% of the England total. Average earnings are also 6th highest in England at £25,000 (average £27,500).

7.9% of cars sold in the UK are sold here and the increase for 2015 of 3.9% was short of the national average of 6.3%. Population density is less than average at 343 (407 national average).

Winners: BMW takes the prize here taking 12.9% of sales (national average 6.4%) and being the best selling brand (nationally 4th). MINI took 3.8% (2.4%) and 9th ranking (17th). Not many others did that well although Land Rover secured 3.0 (2.5%) and Volvo 2.1 (1.6%) showed this is an area for premium brands. Mercedes had a strong increase.

Losers: There were many including Vauxhall, which only took 8.3% (10.2%), Nissan 4.4% (5.8%), Renault 1.7% (2.9%) and 22nd (13th). Peugeot had 3.2% (4.0%) and Fiat 1.8% (2.5%).

It's unusual that while overall sales were lower than average for the country, premium marques did well. This would indicate a contrast of living standards in this region.

14	15	Make	2015	%	+/-
2	1	BMW	22,555	12.5	7%	+20 or more
1	2	Ford	19,948	11.1	-12%
3	3	Vauxhall	15,019	8.3	-7%	0 to +19
4	4	Volkswagen	14,869	8.2	-2%
5	5	Audi	11,046	6.1	0%	-1 to -19
6	6	Mercedes	9,373	5.2	29%
7	7	Nissan	7,950	4.4	14%
8	8	Toyota	7,115	3.9	3%
9	9	MINI	6,868	3.8	2%
10	10	Peugeot	5,717	3.2	-13%
11	11	Kia	5,524	3.1	-7%
12	12	Škoda	5,377	3.0	-9%
14	13	Land Rover	5,368	3.0	4%
15	14	Hyundai	4,590	2.5	1%
13	15	Citroën	4,510	2.5	-19%
16	16	Seat	3,874	2.1	-11%
17	17	Suzuki	3,857	2.1	-5%
19	18	Volvo	3,727	2.1	5%
20	19	Honda	3,386	1.9	-1%
18	20	Fiat	3,324	1.8	-17%
22	21	Mazda	3,225	1.8	15%
21	22	Renault	3,058	1.7	9%
23	23	Dacia	1,689	0.9	2%
24	24	Jaguar	1,523	0.8	25%
25	25	Mitsubishi	1,424	0.8	32%
26	26	Lexus	857	0.5	7%
27	27	Porsche	837	0.5	32%
29	28	Jeep	758	0.4	188%
	29	DS	500	0.3	n/a
30	30	smart	491	0.3	184%
		Others	2,150	1.2
		Total	180,509

Data source: DTI.