Car Sales Japan By Model: 2012

Have a look down the list and see what you think about what sells there. Some of the names are odd that's for sure. Toyota has a massive 15 of the 40 car models, or put another way 37.5% of the top 40 list.

1	Toyota	Prius	317,675	Toyota
2	Toyota	Aqua	266,657	15 Models
3	Daihatsu	Mira	218,295	37.5%
4	Honda	Nbox	211,155
5	Honda	Fit	209,276	Nissan
6	Suzuki	Wagon R	195,701	8 Models
7	Daihatsu	Tanto	170,609	20%
8	Daihatsu	Move	146,016
9	Suzuki	Alto	112,002	Honda
10	Honda	Freed	106,316	5 Models
11	Toyota	Vitz	105,611	12.5%
12	Nissan	Serena	96,020
13	Nissan	Note	85,330	Suzuki
14	Toyota	Corolla	80,459	4 Models
15	Nissan	Moco	66,460	10%
16	Honda	Stepwgn	63,707
17	Suzuki	Palette	60,136	Daihatsu
18	Toyota	Vellfire	58,513	3 Models
19	Mazda	Demio	57,820	7.5%
20	Toyota	Passo	52,281
21	Subaru	Impreza	52,017	Subaru
22	Toyota	Voxy	50,539	3 Models
23	Nissan	Roox	48,810	7.5%
24	Honda	Life	43,935
25	Suzuki	Swift	43,108	Mazda
26	Toyota	Ractis	43,011	2 Models
27	Toyota	Alphard	41,471	5%
28	Nissan	Cube	40,680
29	Subaru	MR Wagon	38,107	Mitsubishi
30	Nissan	March	39,694	0 Models
31	Toyota	Estima	39,331	0%
32	Subaru	Solio	38,877
33	Toyota	Noah	36,764
34	Toyota	Wish	36,513
35	Mazda	CX-5	35,438
36	Nissan	Juke	33,648
37	Toyota	Space Pixis	32,284
38	Toyota	Crown	29,963
39	Toyota	Feel	29,926
40	Nissan	X-Trail	28,350

The top 40 in Japan has some interesting aspects:
1) Toyota dominates not by filling all the top spots but having so many models, which are all popular.
2) Toyota owned Daihatsu have a few very strong sellers only, with only three models listed - but all above 8th.
3) Subaru do well to get three in the top 40, although none in the top 20.
4) Mitsubishi misses out completely.
5) Most telling, they are all Japanese. A bit narrow minded don't you think?

Data source: Thanks to es.autoblog.com