Sales here were up 4.4% in 2016, the best since 2008. Finding data is not easy for this nation and some of the smaller brands I have gaps in historical sales. Dacia won the year, but with a reduced margin. It's now been top since 2013. VW back in 2012 but finds itself ninth this year.
In the chart below, pale yellow represents a reduction in registrations, pale blue is increase but lost market share. Green is for those exceeding the market growth and finally the salmon colour for those with over 100% increase.
12 | 13 | 14 | 15 | 16 | Brand | 2016 | % | +/- | |
3 | 1 | 1 | 1 | 1 | Dacia | 3,600 | 11.9% | -2% | |
8 | 6 | 5 | 2 | 2 | Renault | 3,491 | 11.5% | 10% | |
2 | 3 | 3 | 5 | 3 | Toyota | 2,430 | 8.0% | 1% | |
4 | 5 | 4 | 3 | 4 | Škoda | 2,274 | 7.5% | -14% | |
5 | 9 | 6 | 6 | 5 | Ford | 2,067 | 6.8% | 8% | |
9 | 7 | 9 | 10 | 6 | Kia | 1,822 | 6.0% | 53% | |
17 | 8 | 8 | 7 | 7 | Nissan | 1,807 | 6.0% | 8% | |
7 | 4 | 7 | 8 | 8 | Peugeot | 1,780 | 5.9% | 11% | |
1 | 2 | 2 | 4 | 9 | VW | 1,696 | 5.6% | -33% | |
10 | 11 | 11 | 9 | 10 | Opel | 1,162 | 3.8% | -6% | |
13 | 12 | 13 | 16 | 11 | Hyundai | 1,020 | 3.4% | 84% | |
12 | 10 | 10 | 11 | 12 | Citroën | 967 | 3.2% | -4% | |
15 | 13 | 12 | 12 | 13 | BMW | 869 | 2.9% | 10% | |
11 | 14 | 17 | 17 | 14 | Mercedes | 695 | 2.3% | 30% | |
16 | 17 | 16 | 13 | 15 | Audi | 623 | 2.1% | 0% | |
6 | 15 | 15 | 15 | 16 | Great Wall | 436 | 1.4% | -27% | |
18 | 18 | 14 | 14 | 17 | Mazda | 433 | 1.4% | -28% | |
19 | 19 | 18 | 18 | 18 | Fiat | 410 | 1.4% | -2% | |
26 | 29 | 29 | 23 | 19 | Lada | 388 | 1.3% | 81% | |
23 | 25 | 26 | 20 | 20 | Suzuki | 338 | 1.1% | 37% | |
22 | 24 | 19 | 19 | 21 | Land Rover | 302 | 1.0% | -2% | |
21 | 23 | 22 | 21 | 22 | Seat | 246 | 0.8% | 7% | |
25 | 22 | 23 | 22 | 23 | Volvo | 226 | 0.7% | 5% | |
27 | 28 | 25 | 28 | 24 | Infiniti | 217 | 0.7% | 131% | |
25 | Iveco | 212 | 0.7% | n/a | |||||
24 | 20 | 24 | 24 | 26 | Honda | 159 | 0.5% | -21% | |
30 | 26 | 27 | 26 | 27 | Lexus | 95 | 0.3% | -30% | |
28 | Porsche | 93 | 0.3% | n/a | |||||
28 | 27 | 28 | 27 | 29 | MINI | 85 | 0.3% | -18% | |
20 | 21 | 20 | 25 | 30 | Mitsubishi | 80 | 0.3% | -49% | |
- | - | - | 30 | 31 | Ssangyong | 63 | 0.2% | 85% | |
- | - | - | 32 | Chrysler | 47 | 0.2% | n/a | ||
33 | 30 | 31 | 31 | 33 | Jaguar | 43 | 0.1% | 169% | |
29 | - | - | 33 | 34 | Subaru | 21 | 0.1% | -38% | |
34 | Fuso | 21 | 0.1% | n/a | |||||
32 | 31 | - | 32 | 36 | Alfa Romeo | 19 | 0.1% | 138% | |
37 | Tesla | 18 | 0.1% | n/a | |||||
- | - | 30 | 29 | 38 | Maserati | 15 | 0.0% | -58% | |
Other | 24 | 0.1% | |||||||
Total | 30,294 | 4% |
Picture source: Dacia Bulgaria.
Text source: RayCee.
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