Dacia / Samsung Sales By Model: 2016

These two brands have nothing in common except they are owned by Renault. Dacia makes its own budget cars for Europe and Samsung takes advantage of Renault/Nissan models that it sells in Korea.

Dacia sales were up 6% in 2016, with only the Logan suffering a drop in sales. Dacia has carved out a niche in Europe for budget cars than has no real competition. Renault owned Lada sold mainly in Russia is a similar sort of product, but would it make any sense to have them going head to head?

Dacia
12	13	14	15	16	Model	2016	%	+/-
3	1	1	1	1	Sandero	216,543	37.1%	17%
1	2	2	2	2	Duster	179,215	30.7%	8%
2	3	3	3	3	Logan	80,506	13.8%	-21%
5	4	5	4	4	Dokker	72,160	12.4%	11%
4	5	4	5	5	Lodgy	35,715	6.1%	9%
					Total	584,139		6%

Samsung had sales declines in all but the two new models. Despite that, a 39% increase was enjoyed. The new SM6 is a Renault Talisman, a medium large family car while the QM6 is based on the second generation Renault Koleos SUV.

Samsung
12	13	14	15	16	Model	2016	%	+/-
-	-	-	-	1	SM6	57,478	51.7%	n/a
-	5	3	1	2	QM3	15,301	13.8%	-38%
-	-	-	-	3	QM6	14,126	12.7%	n/a
2	2	2	3	4	SM3	9,513	8.6%	-42%
3	4	5	4	5	SM7	7,150	6.4%	-16%
1	1	1	2	6	SM5	6,366	5.7%	-73%
4	3	4	5	7	QM5	1,163	1.0%	-83%
					Total	111,097		39%

Picture source: Renault Samsung.
Data source: Renault Group.
Text source: RayCee.