I have data going back to 2007 and total sales have fallen every year since then. That is unusual and I wonder what the reason is for that. There may be a simple explanation. It could be that as it has such a high vehicle ownership rate, that it is saturated with cars.
This tiny landlocked nation within Italy amazingly has Fiat at number three. I thought it would be top and it last was in 2008! Land Rover is the 7th best selling brand, perhaps the best performance for that marque anywhere.
The brands are colour coded to identify regional origin. As you can see Europe is the main provider.
10 | 11 | 12 | 13 | 14 | Make | 2014 | % | +/- | |
1 | 1 | 1 | 2 | 1 | VW | 182 | 17.3% | -2% | |
2 | 3 | 2 | 1 | 2 | Audi | 159 | 15.1% | -15% | |
3 | 2 | 3 | 3 | 3 | Fiat | 99 | 9.4% | -30% | |
6 | 5 | 5 | 5 | 4 | Opel | 62 | 5.9% | 15% | |
7 | 8 | 7 | 6 | 5 | Toyota/Lex | 56 | 5.3% | 14% | |
4 | 4 | 4 | 4 | 6 | Suzuki | 43 | 4.1% | -40% | |
13 | 18 | 8 | 9 | 7 | Land Rover | 41 | 3.9% | 28% | |
9 | 11 | 12 | 7 | 7 | Renault | 41 | 3.9% | -15% | |
8 | 6 | 10 | 8 | 9 | BMW | 40 | 3.8% | 5% | |
10 | 9 | 13 | 11 | 10 | Mercedes | 36 | 3.4% | 57% | |
12 | 10 | 6 | 10 | 10 | Seat | 36 | 3.4% | 38% | |
? | 17 | 15 | 16 | 12 | Dacia | 31 | 2.9% | 82% | |
5 | 7 | 9 | 13 | 13 | Ford | 28 | 2.7% | 33% | |
23 | 25 | 20 | 18 | 14 | Kia | 23 | 2.2% | 64% | |
11 | 15 | 11 | 14 | 15 | Citroen | 20 | 1.9% | 0% | |
15 | 16 | 16 | 16 | 15 | Peugeot | 20 | 1.9% | 18% | |
23 | 22 | 17 | 15 | 17 | Hyundai | 18 | 1.7% | 0% | |
14 | 20 | 18 | 21 | 18 | Porsche | 16 | 1.5% | 100% | |
17 | 13 | 20 | 24 | 19 | Nissan | 13 | 1.2% | 86% | |
23 | 28 | 26 | 19 | 20 | Chrysler | 9 | 0.9% | 0% | |
18 | 12 | 22 | 24 | 20 | Alfa Romeo | 9 | 0.9% | 29% | |
21 | 26 | 26 | 21 | 20 | Honda | 9 | 0.9% | 13% | |
16 | 24 | 19 | 24 | 23 | Volvo | 8 | 0.8% | 14% | |
20 | 18 | 23 | 11 | 24 | Lancia | 7 | 0.7% | -70% | |
19 | 21 | 25 | 21 | 24 | Subaru | 7 | 0.7% | -13% | |
29 | 14 | 13 | 19 | 26 | Mitsubishi | 6 | 0.6% | -33% | |
26 | - | - | 28 | 27 | Maserati | 5 | 0.5% | 150% | |
22 | 27 | 30 | 27 | 27 | Mazda | 5 | 0.5% | 0% | |
Other | 22 | 2.1% | |
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Total | 1051 | -3% |
Data source: Statistica San Marino.
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