Škoda Global Production By Model : 2014

Rapid production increased er...rapidly

The range is broader and sales are steadily on the rise, 2014 being a record year. It is still mainly a European brand but is doing well in China, which is a big help. The Octavia has become the mainstay of the range and the newer Rapid is earning its keep. The small Citigo doesn't seemed to have succeeded and the quirky Roomster has proved to be a marginal seller.

10	11	12	13	14	Model	2014	%	+ / -
1	1	1	1	1	Octavia	397,433	37.9%	11%
-	6	7	3	2	Rapid	228,175	21.7%	84%
2	2	2	2	3	Fabia	162,954	15.5%	-17%
4	4	4	5	4	Yeti	107,084	10.2%	27%
3	3	3	4	5	Superb	82,079	7.8%	-15%
-	7	6	6	6	Citigo	41,974	4.0%	-2%
5	5	5	7	7	Roomster	29,983	2.9%	-5%
					Total	1,049,682		13%

Data source: VW.

Summary: The Škoda brand is doing well for VW. It's sales improvements have been steady rather than spectacular but the reputation is building. Will it venture into more markets?

The Yeti production grew 27% in 2014