Switzerland Car Sales - Brand / 2016

By Daljit Kalsi Monday, 17 April 2017

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Total sales were nothing spectacular numerically speaking, a 2% drop in total sales made sure of that. Despite the muted result, it was not enough for VW to slip backwards so a slight improvement in market share. However, plenty of car makers did lose market share in a slightly depressed car market. Still, some brands did well such as Dacia, Honda, Jaguar and Infiniti..

In the chart below, pale yellow represents a reduction in registrations, pale blue is decrease also but a gain in market share. Green is for those increasing and finally the salmon colour for those with over 100% increase.

	12	13	14	15	16	Brand	2016	%	+/-
	1	1	1	1	1	VW	42,142	13.3%	0%
	4	3	2	2	2	BMW	24,780	7.8%	3%
	7	5	5	3	3	Mercedes	23,842	7.5%	4%
	3	4	4	5	4	Škoda	21,060	6.6%	0%
	2	2	3	4	5	Audi	19,582	6.2%	-12%
	6	8	8	6	6	Renault	14,301	4.5%	-3%
	8	7	6	7	7	Opel	13,186	4.2%	-4%
	5	6	7	8	8	Ford	13,083	4.1%	-5%
	10	10	9	9	9	Peugeot	10,386	3.3%	-17%
	9	9	10	13	10	Toyota	10,386	3.3%	5%
	19	17	16	11	11	Mazda	10,172	3.2%	2%
	15	13	12	10	12	Seat	10,136	3.2%	-3%
	11	11	11	12	13	Hyundai	9,076	2.9%	-9%
	12	12	14	15	14	Fiat	8,757	2.8%	-3%
	13	14	13	14	15	Citroën	7,678	2.4%	-22%
	18	15	15	16	16	Suzuki	7,646	2.4%	-8%
	21	21	21	20	17	Dacia	7,422	2.3%	38%
	17	16	18	18	18	Volvo	7,130	2.2%	-2%
	14	19	17	17	19	Nissan	6,038	1.9%	-24%
	22	25	20	21	20	Kia	5,481	1.7%	9%
	16	18	19	19	21	Subaru	5,419	1.7%	-10%
	24	22	23	22	22	MINI	5,267	1.7%	8%
	20	20	22	28	23	Honda	4,773	1.5%	43%
	29	27	27	23	24	Porsche	4,240	1.3%	-2%
	26	26	26	26	25	Land Rover	3,941	1.2%	4%
	23	23	25	24	26	Mitsubishi	3,873	1.2%	-4%
	27	28	24	25	27	Chrysler	3,433	1.1%	-13%
	31	31	31	27	28	smart	2,770	0.9%	-19%
	35	32	35	32	29	Jaguar	1,791	0.6%	83%
	50	38	37	30	30	Tesla	1,701	0.5%	9%
	28	30	28	31	31	Alfa Romeo	1,509	0.5%	21%
	30	29	30	29	32	DS	1,393	0.4%	-19%
	36	35	36	34	33	Ssangyong	968	0.3%	20%
	33	34	32	33	34	Lexus	861	0.3%	-9%
	40	39	34	35	35	Maserati	783	0.2%	11%
	41	42	42	38	36	Infiniti	619	0.2%	174%
	42	41	41	36	37	GM US	477	0.2%	20%
	37	36	38	37	38	Ferrari	372	0.1%	6%
	39	40	39	39	39	Bentley	219	0.1%	44%
	38	37	40	41	40	Aston Martin	127		1%
	43	44	44	42	41	Lamborghini	98		21%
	45	43	43	43	42	Lotus	95		25%
	48	46	45	44	43	Mclaren	85		166%
	32	33	33	40	44	Lancia	84		-34%
	51	45	45	46	45	Rolls Royce	46		48%
	52	49	47	44	46	Caterham	27		-16%
	49	47	49	47	47	Morgan	16		-6%
						Others	47
						Total	317,318		-2%

Data source: Auto Schweiz.
Text source: RayCee.